Ooji is a London-based startup food brand offering premium, plant-based, ready-to-eat overnight oats designed to support gut health, high fibre intake, and convenient breakfasts for busy modern consumers. In Summer 2025, I worked with Ooji to create both photo and video content for their social media and website, ahead of their launch. The aim was to show, through each image and video, that whatever someone’s day looks like, there’s always time for a fuller, healthier breakfast with Ooji. The project included a series of reels, a promotional video, and a gallery of photos, helping the company build an image-rich website and maintain a consistent visual presence across their social media channels.